Adam Furness
Adam Furness is the Managing Director of Impact.com for the Asia Pacific region, a global platform specializing in partnership marketing for e-commerce. He has been instrumental in analyzing trends in influencer marketing, particularly emphasizing the declining trust consumers have in influencers and celebrities, as highlighted in recent research that examines the evolving dynamics of e-commerce in Southeast Asia.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Indonesia | 1 | 6.00 | 0.10% | +0% | 273,523,615 | 268,687 | $1,119,000 | 1,099$ |
| Totals | 1 | 273,523,615 | 268,687 | $1,119,000 | 1,099$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Indonesia:
Adam Furness is the Managing Director of Impact.com Asia Pacific and discusses the decline in trust towards influencers.
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