Adam Runnalls

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Canadian biathlete Adam Runnalls gained significant attention for his knitting posts on social media during the Milan Cortina Olympic Games, skyrocketing his Instagram following from 1,600 to over 28,000 in a matter of days.

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Adam Runnalls crosses the finish line in the men's 20-kilometre individual biathlon race at the Winter Olympics.

Canadian Olympians cash in on social media

The Globe and Mail·

Canada· 2026-02-16

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