Akshaye Rathi
Akshaye Rathi is a well-known exhibitor-distributor in the Indian cinema landscape, recognized for his expertise in film marketing and audience engagement. He commented on the box office success of 'Chhaava', emphasizing the importance of connecting with a broad audience through emotionally and intellectually accessible storytelling.
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Akshaye Rathi opines that the big idea is what works in films.
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