Alejandro Crucio
Alejandro Crucio is the president of Toyota in Uruguay and a notable figure in the automotive industry. He has been recognized for his innovative vision and strong leadership, which led to a significant partnership with the advertising agency Soul, where he became a minority investor. His involvement reflects a commitment to integrating creative marketing strategies with automotive excellence, further enhancing Toyota's presence in the region.
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Uruguay:
Alejandro Crucio, the president of Toyota, became a minority partner in Soul after being impressed by their vision.
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