Alexis Self

Alexis Self

editor United Kingdom

Alexis Self is an editor at Monocle, a British magazine that specializes in global affairs and lifestyle. He is involved in the annual ranking of countries based on their soft power, and has expressed skepticism about the effectiveness of the newly formed Soft Power Council, arguing instead for the urgent need to reinvest in key cultural institutions that have been historically vital to Britain's global image.

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Sweden Sweden: Alexis Self is an editor at Monocle and questions the importance of the Soft Power Council compared to the need to refinance key institutions. 5

Dagens Nyheter: Därför storsatsar britterna på ”soft power”