Alona Tzur

Alona Tzur, 32, is a co-founder of the fashion label Seestarz alongside her sister Daniella. Known for her creative flair and strong connection with their audience, Alona has played a key role in developing the brand's community-centric ethos. Recently, she gained attention for her collaboration with the virtual character 'Hapshuta', showcasing a unique blend of humor and fashion. Alona is also navigating her first pregnancy while managing the brand, emphasizing the importance of work-life balance and community support in her entrepreneurial journey.