Alyssa Buetikofer

Alyssa Buetikofer

executive United States

Alyssa Buetikofer is the Chief Marketing and Customer Experience Officer at McDonald's, known for her role in developing customer-centric strategies and innovative marketing campaigns. Recently, she was in the news for announcing the return of McDonald's McCrispy Strips, which will be the first new permanent addition to the menu in four years, responding to the significant consumer demand for chicken products.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
121,380
Power
7,701$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 1 8.00 0.04% +0% 331,002,651 121,380 $21,000,000 7,701$
Totals 1 331,002,651 121,380 $21,000,000 7,701$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United States United States: Alyssa Buetikofer is the chief customer experience and marketing officer at McDonald’s USA. 8

Fox News: McDonald's testing new beverages at more than 500 US restaurants

United States United States: Alyssa Buetikofer is McDonald’s USA’s chief marketing and customer experience officer who discussed the partnership's expectations. 5

Fox News: McDonald's, Krispy Kreme end doughnut partnership

United States United States: Alyssa Buetikofer is the chief marketing and customer experience officer at McDonald’s. 8

CNN: McDonald’s McCrispy Strips will be the first new permanent addition to its menu in four years