Alyssa Buetikofer
Alyssa Buetikofer is the Chief Marketing and Customer Experience Officer at McDonald's, known for her role in developing customer-centric strategies and innovative marketing campaigns. Recently, she was in the news for announcing the return of McDonald's McCrispy Strips, which will be the first new permanent addition to the menu in four years, responding to the significant consumer demand for chicken products.
Not in the pool (under ¢1).
Recent news mentions
Alyssa Buetikofer, McDonald's chief marketing and customer experience officer, expresses excitement about the return of the Monopoly game.
McDonald's brings back Monopoly with big prizes
United States· 2025-09-29
Alyssa Buetikofer is the chief customer experience and marketing officer at McDonald’s USA.
McDonald's testing new beverages at more than 500 US restaurantsUnited States· 2025-08-03Alyssa Buetikofer is McDonald’s USA’s chief marketing and customer experience officer who discussed the partnership's expectations.
McDonald's, Krispy Kreme end doughnut partnershipUnited States· 2025-06-24
Alyssa Buetikofer is the chief marketing and customer experience officer at McDonald’s.
McDonald’s McCrispy Strips will be the first new permanent addition to its menu in four yearsUnited States· 2025-04-24