André Bernardo
André Bernardo is an executive at Sporting CP, one of Portugal's leading football clubs. He has been actively involved in discussions around innovative strategies for enhancing revenue and fan engagement, advocating for dynamic ticket pricing as a potential solution to improve financial performance in the competitive landscape of European football.
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Recent Mentions
Portugal:
André Bernardo, the vice-president of the club, considered the plan presented as the 'greatest quantum leap in the history of Sporting since 1906'.
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United Kingdom:
For Sporting in Portugal and their executive André Bernardo, dynamic ticket pricing needs to be on the table.
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