Antonio Barreca

Antonio Barreca

business executive Italy

Antonio Barreca is the director general of Federturismo, an association representing 13,000 businesses in Italy's tourism sector, including hotels, spas, and travel agencies. He is known for advocating the redistribution of tourist flows in Italy, emphasizing the changing preferences of Italian vacationers who are seeking shorter, more varied travel experiences rather than traditional long summer holidays.

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