Arif Iqbal

Arif Iqbal

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Arif Iqbal is the CEO of LAAM, a Pakistani fashion retail platform leveraging technology to transform the fashion industry. He emphasizes the integration of AI-driven personalization and data-backed logistics to create a seamless shopping experience for consumers, aiming to elevate South Asian fashion on a global scale. Under his leadership, LAAM Fashion Week is set to showcase innovative designs while making them available for purchase in real-time.

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Arif Iqbal is the CEO of LAAM, emphasizing the role of technology in transforming South Asian fashion.

From the runway to your shopping cart: LAAM promises a twist in its upcoming LAAM Fashion Week - Culture
Dawn – Pakistan’s oldest and most widely read English daily, est. 1941·PakistanPakistan· 2025-09-02
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