Ashura Katunzi
Ashura Katunzi is the director general of the Tanzania Bureau of Standards (TBS), where she oversees compliance with product labelling regulations. She has been vocal about the importance of ensuring that all imported goods meet national standards, particularly emphasizing the need for essential product information to be presented in languages understood by consumers, such as Kiswahili or English.
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Recent news mentions
Ms Kapinga met with the TBS Director General, Dr Ashura Katunzi, and her delegation following concerns raised over disruptions experienced by some traders.
TBS directed to work with TRA to resolve import permit system challenges
Tanzania· 2026-05-30
Ashura Katunzi said the achievement is the result of more than a year of rigorous assessment.
TBS’ new global status clears the path for Tanzanian exportsTanzania· 2026-02-19
Dr Ashura Katunzi, the Director General of the Tanzania Bureau of Standards, confirmed ongoing collaboration with TRA for safe goods.
Tanzania Revenue Authority boosts monthly collections by Sh400bn through improved border controlsTanzania· 2026-01-27
TBS director general Ashura Katunzi said the bureau now intends not only to inspect physical production sites but also to extend its regulatory reach into digital marketplaces.
TBS set to extend its reach to products traded onlineTanzania· 2025-09-19
Tanzania Bureau of Standards Director General, Dr Ashura Katunzi, emphasized the importance of harmonised standardisation guidelines.
Mwinyi pushes for policy reforms to unlock Africa’s trade potentialTanzania· 2025-06-25
Dr Ashura Katunzi, the TBS director general, discussed the challenges of alcohol consumption in Tanzania and the measures taken to address the issue.
TBS flags major challenge in alcohol consumption practicesTanzania· 2025-03-18
TBS director general Ashura Katunzi told The Citizen that all imported products must meet labelling requirements before entering the market.
Concern as several food products sold in Asian supermarkets in Dar lack labels in Kiswahili or EnglishTanzania· 2025-03-17
TBS director general Ashura Katunzi told The Citizen that all imported products must meet labelling requirements before entering the market.
Supermarkets under scrutiny over labelling violationsTanzania· 2025-03-16TBS director general Ashura Katunzi said all imported products must meet labelling requirements before entering the market.
Supermarkets on the spot over product labellingTanzania· 2025-02-23