August Bard Bringéus

August Bard Bringéus is the co-founder of Asket, a Swedish fashion brand that has gained recognition for its commitment to the 'less is more' philosophy in clothing. With a focus on timeless menswear, Asket aims to create high-quality, lasting garments that are designed to remain in a permanent collection, thus avoiding the transient nature of fast fashion. Recently, Bringéus announced the completion of Asket's eternal collection with the introduction of 'The Wool Trouser', a product that emphasizes the brand's dedication to sustainability and transparency in the fashion industry.