Begoña Aznárez
Begoña Aznárez is the president of the Spanish Society of Psychosomatic Medicine and Psychotherapy, and the author of 'Las heridas que no vemos' (2025). She specializes in the psychological dynamics of relationships, particularly the phenomenon known as 'the ick', which describes sudden feelings of revulsion towards a partner. Aznárez emphasizes that this reaction is not new but has gained visibility and a name in contemporary discourse, particularly through social media. Her work focuses on understanding these responses as reflections of deeper emotional issues and promoting awareness and dialogue around them.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Paraguay | 1 | 8.00 | 0.09% | +0% | 7,132,538 | 6,754 | $38,000 | 36$ |
| Spain | 1 | 8.00 | 0.09% | +0% | 46,754,778 | 44,025 | $1,400,000 | 1,318$ |
| Totals | 2 | 53,887,316 | 50,779 | $1,438,000 | 1,354$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Spain:
Begoña Aznárez, president of the Spanish Society of Psychosomatic Medicine and Psychotherapy, emphasizes that 'the ick' refers to the almost instantaneous shift from attraction to rejection.
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Paraguay:
Begoña Aznárez is the president of the Spanish Society of Psychosomatic Medicine and Psychotherapy and author of 'Las heridas que no vemos'.
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