Ben Goodwin

Ben Goodwin is the CEO of Olipop, a prebiotic soda brand that has gained significant traction in the wellness beverage market. The brand recently achieved a $1.85 billion valuation and turned a profit for the first time, highlighting its success since its launch in 2018. In response to Coca-Cola's entry into the prebiotic soda space with Simply Pop, Goodwin expressed pride that the leading soda brand recognizes the potential of the category he helped to create.