Bill Wilkinson

Bill Wilkinson

pharmacist Canada

Bill Wilkinson is a pioneering pharmacist and the founder of GreenShield, North America's first pre-paid drug plan. His vision was inspired by a personal encounter with a mother who couldn't afford medication for herself and her child, leading him to establish GreenShield as a non-profit organization dedicated to improving access to essential medication and healthcare services. Wilkinson's innovative approach has had a lasting impact on the health benefits landscape in Canada, allowing GreenShield to focus on long-term social missions rather than profit maximization.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
40,647
Power
1,818$
Sentiment
9.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Canada 1 9.00 0.11% +0% 38,005,238 40,647 $1,700,000 1,818$
Totals 1 38,005,238 40,647 $1,700,000 1,818$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: Bill Wilkinson founded GreenShield as a non-profit after witnessing a young mother unable to afford medication for herself and her daughter. 9

The Globe and Mail: A friend with benefits: How GreenShield revolutionized the health insurance business with its payer-provider model