Billabong
Billabong is a globally recognized Australian surfwear and lifestyle brand, known for its boardshorts, swimwear, and casual clothing. Founded in 1973 by Gordon and Rena Merchant, Billabong grew to become a major player in the surfing industry, acquiring several other brands, including Jodhi Meares' Tigerlily in 2007 for $5.8 million.
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Meares sold her brand Tigerlily to surfwear colossus Billabong in 2007.
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