Bruna Dayan
Bruna Dayan is a prominent executive at Power Payments, overseeing operations in the United States and Europe. She has played a key role in the expansion of the PIX payment system beyond Brazil, launching it in several countries including Paraguay, Uruguay, and now in Portugal. Dayan emphasizes the benefits of using PIX for both merchants and consumers, highlighting cost savings and the transparency of transactions. Under her leadership, Power aims to capture a significant share of the payment market in Portugal by providing competitive advantages over traditional credit card systems.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Portugal | 1 | 7.00 | 0.07% | +0% | 10,196,709 | 7,459 | $240,000 | 176$ |
| Totals | 1 | 10,196,709 | 7,459 | $240,000 | 176$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Portugal:
Bruna Dayan believes that despite the tax increase, using PIX in Portugal will still be more advantageous than credit cards.
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Portugal:
Bruna Dayan, responsible for Operations in the United States and Europe, claims that Power Payments is pioneering the international PIX system.
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