Bruno Frey

Bruno Frey is a renowned Swiss economist known for his work in public choice theory and economics of happiness. He has made significant contributions to understanding the relationship between individual behavior and economic policy, particularly in the context of democracy and public decision-making. Frey has been an advocate for transparency in political processes and has emphasized the importance of citizens being informed about the costs associated with public initiatives. Recently, he was in the news for advocating that citizens should be made aware of the financial implications of expensive public initiatives, highlighting the need for responsible decision-making in direct democracy.