Ceng Qianlin

Ceng Qianlin is the Deputy Director of the Culture, Radio, Television and Tourism Bureau in Zigong City, Sichuan Province, China, and was recently in the news for discussing innovative strategies to boost tourism by leveraging event ticketing in the city. Under his guidance, Zigong has integrated sports events with local cultural tourism, offering benefits such as free admission to local attractions and discounts at restaurants for attendees of the 'Chuan Chao' league matches, thereby enhancing visitor experience and stimulating the local economy.