Chen Chang
Chen Chang is the public relations director of Miniso Group, known for the successful development of creative IPs like the plush character PENPEN, emphasizing the emotional connection between products and consumers as a key strategy for the company's international expansion.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| China | 1 | 5.00 | 0.07% | +0% | 1,402,112,000 | 988,795 | $14,000,000 | 9,873$ |
| Totals | 1 | 1,402,112,000 | 988,795 | $14,000,000 | 9,873$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
China:
Chen Chang is mentioned as the coordinator of the article.
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China:
Chen Chang is the public relations director of Miniso Group, emphasizing the emotional connection between products and consumers.
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China:
Chen Chang is responsible for the overall coordination of the anti-fraud campaign.
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China:
Chen Chang was involved in the coordination of the project.
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