Christina Demetz

Christina Demetz

businessperson Italy

Christina Demetz is the marketing and communication manager for Dolomites Val Gardena, the official tourism consortium for the area. In light of recent overcrowding issues at Seceda, she has emphasized the distinction between authentic tourism and the influx of ‘Instagram tourists’ who visit primarily for photos, advocating for better visitor education and management to preserve the local environment and culture.

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Recent Mentions

Italy Italy: Christina Demetz, the marketing and communication manager of Dolomites Val Gardena, addresses the perception of overcrowding in the valley. 6

Corriere della Sera: Seceda, code «infinite» per la funivia. Il paese si ribella: «Colpa dei servizi Apple, ora limitare gli accessi alla valle»