Claude Meier

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Claude Meier is a professor at the Hochschule für Wirtschaft Zürich (HWZ) known for his expertise in economic impact studies. He recently conducted a survey that revealed the significant financial boost to Zurich's economy from Taylor Swift's concerts, estimating a value creation of over 92.5 million Swiss francs from concertgoers' spending.

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Claude Meier is a professor at HWZ who conducted the survey regarding concert visitors.

Taylor-Swift-Effekt? Besucher von zwei Konzerten haben 92,5 Millionen ausgegeben

Neue Zürcher Zeitung·

Switzerland· 2025-03-27

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