Damon Stapleton

Damon Stapleton is the Australia-New Zealand chief creative officer of Droga5, an advertising agency owned by Accenture, known for his extensive experience in the advertising industry spanning multiple countries and agencies. With a career marked by numerous awards and a portfolio that includes campaigns for top global brands such as BMW, Toyota, and McDonald's, Stapleton has become a prominent voice in discussions about the future of advertising. Recently, he has been vocal about the transformative impact of artificial intelligence on creativity, emphasizing that AI should serve as a tool to enhance creative judgment rather than replace it. At the Cannes Lions International Festival of Creativity, where he served as a judge, he highlighted the need for creativity to maintain its influence amid the rising importance of technology in advertising.