David Higgerson
David Higgerson is the Chief Content Officer at Reach plc, the publisher behind major UK newspapers such as the Daily Mirror and Daily Express. With a focus on adapting to the evolving media landscape, he emphasizes the importance of reshaping editorial operations to meet contemporary demands. Higgerson advocates for a strategic shift towards video content and digital subscriptions, highlighting the need for innovation in storytelling and resource management within the organization.
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Recent Mentions
Ireland:
David Higgerson, the group’s chief content officer, stated that the changes demand a wholesale change in operations.
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United Kingdom:
David Higgerson is the chief digital publisher at Reach, discussing the challenges faced by publishers.
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United Kingdom:
David Higgerson, chief content officer at Reach, said the publisher needed to 'match our resources to our ambition'.
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