Denva Wren

Denva Wren

executive New Zealand

Denva Wren is the head of safety, health, and well-being at Woolworths New Zealand. Under her leadership, the company has implemented body cameras in its stores, following successful trials that demonstrated a significant reduction in antisocial behavior. Wren emphasizes that the cameras serve as a deterrent and provide staff with a sense of security, allowing them to record any abusive incidents while fostering a safer shopping environment.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
3,375
Power
147$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 7.00 0.07% +0% 4,822,233 3,375 $210,000 147$
Totals 1 4,822,233 3,375 $210,000 147$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: Denva Wren, Woolworths NZ’s head of safety, health and well-being, said body cameras were tested at 10 stores before being extended to all stores after 'good feedback' from staff and union partners. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Farmers and The Warehouse give body cameras to staff after concerns of ‘abusive’ customer behaviour