Des Samuels
Des Samuels is a kaitiaki kura (school caretaker) turned blueberry farmer on Matakana Island, who, alongside his whānau, has successfully cultivated nearly 11,000 blueberry plants, producing world-leading varieties marketed under the 'Blue Royal' brand. Despite facing numerous challenges, including livestock incursions and severe weather, Des's determination and community-focused approach have made the blueberry farm a thriving multi-generational business.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| New Zealand | 2 | 9.00 | 0.15% | +0% | 4,822,233 | 7,334 | $210,000 | 319$ |
| Totals | 2 | 4,822,233 | 7,334 | $210,000 | 319$ |
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Each country's color is based on "Mentions" from the table above.
Recent Mentions
New Zealand:
Des Samuels discovered blueberry success on Matakana Island and runs a multi-generational blueberry business.
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New Zealand:
Des Samuels discovered blueberry success on Matakana Island and runs a multi-generational blueberry business.
9