Dr Gillian Brooks

Dr Gillian Brooks

academic United Kingdom

Dr Gillian Brooks is an associate professor specializing in influencer and social media marketing at King's College London. She explores the complexities of how influencers maintain their brand aesthetic and audience engagement, suggesting that the decision to keep personal relationships private may align with their need to preserve a consistent online persona.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
38,748
Power
1,541$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United Kingdom 1 8.00 0.06% +0% 67,886,011 38,748 $2,700,000 1,541$
Totals 1 67,886,011 38,748 $2,700,000 1,541$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Dr Gillian Brooks discusses John Cena's personal brand and his charitable work, emphasizing its authenticity. 8

BBC: How he reached the top of WWE

United Kingdom United Kingdom: Dr Gillian Brooks explains that influencers sell a distinct aesthetic to their audiences. 6

BBC: Why women are hiding their boyfriends on social media