Dr. Mike Reichelt
Dr. Mike Reichelt is the Head of Neue Klasse at BMW, where he plays a pivotal role in the development of the iX3, the company's first luxury electric SUV from the Neue Klasse family. His engineering expertise allowed him to approach this project with a clean slate, resulting in innovative technologies and design elements that reflect BMW's commitment to reinvention while honoring its storied past.
Global Media Ratings
Countries Mentioned
No country-level mention data available.
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Dr. Mike Reichelt is the Head of Neue Klasse at BMW, discussing the iX3's development.
8