Edith Helmle

Edith Helmle is the Manager of Scientific & Medical Affairs at Philip Morris International (PMI) in Lausanne, Switzerland. She plays a pivotal role in the company's mission to develop scientifically substantiated, smoke-free alternatives to traditional cigarettes. Helmle has been instrumental in leading research initiatives at PMI's global research and development center, known as 'Cube,' which employs over 1,000 scientists and engineers dedicated to creating potentially reduced-risk tobacco products. Under her guidance, PMI has invested more than $14 billion in research over the past two decades, focusing on technologies such as heated tobacco products that aim to provide adult smokers with less harmful options while reducing harmful chemical exposure. Helmle emphasizes the importance of scientific transparency and has overseen numerous studies validating PMI's innovative approaches, contributing to the company's leadership in the smoke-free products market.