Elisa Swern
Elisa Swern is the head of consumer markets at PwC Canada, where she provides insights into consumer behavior and spending trends. Recently, she highlighted the strong sentiment among Canadian consumers to support local products, even if they come at a higher price, revealing the complexities of the Buy Canadian movement amid economic challenges.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Canada | 1 | 7.00 | 0.09% | +0% | 38,005,238 | 34,085 | $1,700,000 | 1,525$ |
| Totals | 1 | 38,005,238 | 34,085 | $1,700,000 | 1,525$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Elisa Swern is the head of consumer markets at PwC Canada, discussing consumer preferences for Canadian products.
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