Elizabeth Afrakoff
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Elizabeth Afrakoff is a co-founder of the Australian beach brand Swim Shady, which specializes in sun protection products like umbrellas, swim bags, and towels. In the news recently, Afrakoff has been involved in a legal dispute with rapper Eminem regarding trademark infringement, as the name of her company closely resembles the rapper's famous alter ego, Slim Shady.
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Not in the pool (under ¢1).
Recent news mentions
Elizabeth Afrakoff, co-founder of 'Swim Shady', noted that the decision is just a step as there are still matters to resolve.
Eminem pierde una batalla legal en Australia ¿De qué se trata?La Prensa – high-circulation Honduran daily·
Honduras· 2026-07-02
Honduras· 2026-07-02
Elizabeth Afrakoff is mentioned as a partner in the joint statement regarding the legal action against Eminem.
The real Slim Shady? Eminem sues Australian company Swim Shady for trademark infringement | EminemThe Guardian·
United Kingdom· 2025-11-18
United Kingdom· 2025-11-18
