Faizan Syed

Faizan Syed

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Faizan Syed is the Founder and CEO of East River, a digital marketing agency that focuses on the evolving landscape of branding in the age of technology. With a keen insight into the rise of virtual influencers and their implications for marketing strategies, he actively explores how artificial intelligence is reshaping consumer engagement and shaping narratives in digital marketing.

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Faizan Syed discusses the rise of virtual influencers and their impact on marketing.

A Quest for Virtual Authenticity
Dawn – Pakistan’s oldest and most widely read English daily, est. 1941·PakistanPakistan· 2025-04-22
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