Fernando Vázquez

Fernando Vázquez is a Spanish entrepreneur and the founder of Naturcode, a startup focused on promoting conscious consumption through innovative food labeling technology. He launched Naturcode in 2015, aiming to provide consumers with transparent and accessible information about food products, thereby empowering them to make healthier choices. His innovative platform, Foodfulness, utilizes QR codes and NFC technology to deliver detailed insights into product ingredients, nutritional values, and environmental impacts, addressing the growing demand for clear labeling in the food industry.