Florence Gould

An influential American writer and salonnière, Florence Gould was the wife of billionaire Frank Jay Gould and a prominent figure in the vibrant cultural scene of Juan-les-Pins during the Roaring Twenties. Known for her impeccable style and love for fashion, she played a crucial role in popularizing the beach pajama trend, becoming an icon of the era and a key socialite in the glamorous life of the French Riviera.