George Damson
George Damson is the President of the Institute of Marketing in Malawi (IMM), where he plays a pivotal role in promoting marketing excellence in the country. Recently, he unveiled the Superbrand Awards, a new initiative aimed at recognizing top performers across various sectors based on customer feedback, marking a significant shift towards a more consumer-centric approach in brand evaluation.
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Malawi:
George Damson, the President of IMM, expressed gratitude for NBM plc’s continued partnership and support for the conference.
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Malawi:
IMM President George Damson described the awards as a significant shift from the Institute’s traditional approach to awarding brands.
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