Giacomo Salvioni
Giacomo Salvioni is the president of Stampa Svizzera, an association representing Swiss media companies. He has been a prominent advocate for the rights of smaller and regional media outlets, emphasizing the need for fair compensation from major tech platforms like Google for the use of their journalistic content. Salvioni's efforts are focused on ensuring that the new Swiss legislation supports equitable remuneration for media houses, particularly those covering less populous areas where the costs of information dissemination are higher.
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Switzerland:
Giacomo Salvioni, president of Stampa Svizzera, mentioned that the compensation should reflect the journalistic effort rather than the generated traffic.
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