Gil West
Gil West is the CEO of Hertz, where he is spearheading strategies to revitalize the company amidst significant financial challenges. Known for his leadership and innovative approach, West is leveraging high-profile endorsements, including that of NFL legend Tom Brady, to enhance Hertz's market presence, particularly in the used car segment.
Global Media Ratings
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Recent Mentions
Argentina:
Gil West, the CEO of Hertz, urged Congress to quickly pass a clean continuing resolution.
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India:
Hertz CEO Gil West plans to use celebrity endorsements like Brady's to boost sales.
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