Godefroy de Virieu

Godefroy de Virieu

artist France

Godefroy de Virieu is the creative director of Petit H, a unique branch of the prestigious Hermès fashion house, which specializes in transforming luxury materials into whimsical, functional art pieces. Since taking the helm, he has emphasized a playful yet practical approach to design, melding traditional craftsmanship with innovative concepts. He plays a pivotal role in the studio's ethos of creativity and sustainability, turning cast-off materials into remarkable objects that reflect Hermès' rich heritage and commitment to artistry.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
29,145
Power
1,304$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Canada 1 8.00 0.08% +0% 38,005,238 29,145 $1,700,000 1,304$
Totals 1 38,005,238 29,145 $1,700,000 1,304$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: Godefroy de Virieu, sitting in a studio above the workshop surrounded by fine china, rolls of ribbon and boxes of buttons, is the creative director. 8

The Globe and Mail: At a Paris workshop, some of the world’s most luxurious cast-offs are given a second life