Greg Creed

Greg Creed

executive United States

Greg Creed is the former CEO of Taco Bell and is currently guiding Wendy's through a comprehensive strategic plan called 'Project Fresh' aimed at revitalizing the brand and increasing sales after a significant downturn in performance.

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United States United States: Wendy’s recently announced a comprehensive strategic plan called Project Fresh, under the guidance of former Taco Bell CEO Greg Creed. 5

CNN: What’s wrong with Wendy’s? | CNN Business