
Greg Treadwell
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Dr. Greg Treadwell is an academic specializing in media studies and journalism at Auckland University of Technology (AUT). He is recognized for his research on media trust and audience engagement, particularly in the context of modern news consumption. His work, alongside Dr. Merja Myllylahti, has provided critical insights into the factors affecting trust in news media in New Zealand.
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Recent news mentions
Greg Treadwell is an AUT journalism lecturer who described the current state of local news as an existential revenue crisis.
Local media meltdown? 70+ NZ community newspapers still in the fightThe New Zealand Herald – country’s largest newspaper, est. 1863·
New Zealand· 2025-09-08
Dr Greg Treadwell is one of the authors of the AUT survey on trust in news.
Media Insider: AUT trust in news survey – trust scores bounce back for individual news outlets; NZ’s most trusted media sources revealedThe New Zealand Herald – country’s largest newspaper, est. 1863·
New Zealand· 2025-04-12













