Guðrún Björk Bjarnadóttir

Guðrún Björk Bjarnadóttir

artist Iceland

Guðrún Björk Bjarnadóttir is the CEO of Stefs, the Association of Composers and Performing Rights Owners in Iceland. She has been vocal about the increasing prevalence of artificial artists on Spotify, arguing that this trend not only marginalizes genuine musicians but also impacts the integrity of the music industry. Her insights highlight the growing concerns over streaming platforms’ practices and the implications for artists' rights and revenues.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
235
Power
16$
Sentiment
6.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Iceland 1 6.00 0.07% +0% 341,243 235 $24,000 16$
Totals 1 341,243 235 $24,000 16$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Iceland Iceland: Guðrún Björk Bjarnadóttir, CEO of Stefs, stated that research shows it is likely that about 30% of the income of composers could disappear due to the use of artificial intelligence in music production. 6

Morgunblaðið: Segir gervigreindina ekki ógna tónlistariðnaðinum

Iceland Iceland: Guðrún Björk Bjarnadóttir is the CEO of Stefs and recently presented a Nordic strategy on artificial intelligence and licensing at a European copyright organizations conference in Vilnius. 8

Morgunblaðið: Geta tapað þriðjungi tekna sinna

Iceland Iceland: Guðrún Björk Bjarnadóttir, the director of Stefs, the Association of Composers and Owners of Performance Rights, comments on the issue of fake artists on Spotify. 7

Morgunblaðið: Rannsaka gervilistamenn á Spotify