
Guillermo Céspedes
Guillermo Céspedes is the Head of Marketing at BBVA in Peru. He has overseen the bank's significant digital initiatives, including the successful 'Cuenta Digital' campaign, which has helped BBVA achieve a high level of brand recognition and participation in digital transactions.
Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
23,704
Power
165$
Sentiment
7.00
Countries Mentioned
Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
---|---|---|---|---|---|---|---|---|
Peru | 1 | 7.00 | 0.07% | +0% | 32,971,846 | 23,704 | $230,000 | 165$ |
Totals | 1 | 32,971,846 | 23,704 | $230,000 | 165$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Peru:
Guillermo Céspedes is the Head of Marketing at BBVA in Peru.
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