Hiba Salem

Hiba Salem is a young Tunisian entrepreneur who has successfully transformed her passion for baking into a thriving home-based business. After a few brief stints in traditional jobs, she decided to focus on her culinary skills, particularly in pastry and savory snacks. With encouragement from her husband, Hiba launched her project, which has gained significant popularity, amassing over ten thousand followers on social media. She emphasizes the importance of quality in her products and manages her own deliveries to ensure freshness. Hiba's story illustrates the potential of small-scale entrepreneurship in overcoming economic challenges, and she aspires to formalize her business in the future while advocating for the recognition of home-based enterprises.