Iain Brown

Iain Brown is the Head of AI and Data Science for Northern Europe at SAS, a global analytics and software company. He is recognized for his insights into the long-term value of AI in personalizing consumer experiences and streamlining processes across various sectors, including retail, finance, and healthcare. Brown believes that agentic AI represents a deeper layer of intelligence in online retail compared to standard chatbots, significantly changing how consumers interact with digital shopping platforms.