Jacklyn Njau
Jacklyn Njau is the Chief Executive Officer of Memoir Hospitality Consulting (MHC), where she advocates for a strategic and innovation-led approach to tourism in Kenya. With a focus on developing premium tourism products and enhancing the overall visitor experience, Njau emphasizes the need for a coherent strategy to attract international tourists. She has been vocal about the shortcomings of Kenya's current tourism marketing, urging for a shift from traditional offerings to more diverse and immersive experiences that reflect the country's rich cultural heritage.
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Kenya:
Jacklyn Njau of Memoir Hospitality Consulting emphasized the need for a strategic approach to boost Kenya's tourism sector.
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