James Bigwood

James Bigwood

business executive Australia

James Bigwood is the head of corporate and legal affairs for Australasia at Imperial Brands, where he addresses concerns regarding the rising trend of illicit tobacco in New Zealand. He has emphasized the need for a coordinated, multi-agency approach to combat the growing sophistication of the illegal tobacco market, drawing on lessons from Australia's experiences with similar issues.

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New Zealand New Zealand: James Bigwood, head of corporate and legal affairs for Australasia at Imperial Brands, highlighted a concerning trend in the illicit tobacco market. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Study claims illicit tobacco is now more than a quarter of the New Zealand market