James Key
James Key is a prominent figure in the world of Formula 1, currently serving as the Technical Director for Audi's newly formed F1 team following their acquisition of Sauber. With extensive experience in motorsport engineering, he has been pivotal in overseeing the development of the R26, Audi's first F1 car. Key's focus is on addressing the technical challenges and 'teething problems' faced during the team's testing phase, as they aim to establish reliability and performance ahead of the racing season.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Switzerland | 1 | 5.00 | 0.09% | +0% | 8,654,622 | 7,940 | $700,000 | 642$ |
| Totals | 1 | 8,654,622 | 7,940 | $700,000 | 642$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Switzerland:
James Key, the technical director, expected the current cars to be 'very, very immature'.
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