James le Page
James le Page is the head of testing at Consumer NZ, an organization dedicated to providing independent product reviews and consumer advocacy. Recently, he was in the news discussing the efficacy of various laundry detergents, particularly highlighting that some products, like laundry sheets, may struggle compared to traditional detergents due to their lower concentration of active ingredients.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| New Zealand | 1 | 5.00 | 0.06% | +0% | 4,822,233 | 2,784 | $210,000 | 121$ |
| Totals | 1 | 4,822,233 | 2,784 | $210,000 | 121$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
New Zealand:
Consumer NZ’s head of testing James le Page said the poor performance of the laundry sheets wasn’t surprising.
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