Jamilatou Saidy
Jamilatou Saidy is the Director of Consumer Affairs at the Public Utilities Regulatory Authority (PURA) in The Gambia. She is a strong advocate for engaging young people in discussions about consumer rights and regulatory practices. Recently, she launched the Student Ambassadors Programme, aimed at empowering students to serve as peer educators and advocates within their communities. Saidy emphasizes the importance of involving youth in regulatory conversations, recognizing them as crucial voices in a rapidly evolving digital landscape. Under her leadership, the programme seeks to bridge the gap in outreach efforts to younger audiences, fostering a generation that is informed about their consumer rights and responsibilities.
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Gambia:
Jamilatou Saidy, Director of Consumer Affairs, underscored the importance of engaging young minds in the national conversation on regulation and consumer protection.
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