Javier Velilla

Javier Velilla is the managing partner of Comuniza, a branding and marketing consultancy. He recently presented the '2026 Branding Trends Report' at Andorra Telecom's company day, outlining key insights and tools for building effective brands in an increasingly complex digital landscape. Velilla emphasized the importance of simplicity in branding and the need for companies to reconnect with fundamental human values to maintain credibility and effectiveness in their marketing strategies.